Michelle Field – Developing my Idea

For my project I have decided to create a game that will promote a campaign or upcoming event based on the prevention of littering. The project will be aimed at the young generation, ENCAMS (http://www.encams.org/campaigns/main.asp?pageid=138&sub=27) states that in 2005 it is in fact 18-24’s “that are one of the most frequent offenders with regards to litter but also one of the most difficult groups to reach in terms of changing their behaviour.” The game will also provide basic information against littering. The game could be made for an exiting site that does not already have interactive features to entice younger users such as:

 http://www.keeparkansasbeautiful.com/improving/

or

 http://www.environment.nsw.gov.au/litter/index.htm

Both these sites focus on things such as recycling and littering issues. 

I aim to make the project look professional, to be persuasive, have a big visual impact and be interactive. Overall I aim to challenge myself in terms of its technical creation by learning how to make the most out of Flash and the features it has to offer.

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