Development of Television Online

After emailing an expert in the television online field, who shall remain anonymous for privacy reasons, I discovered that TV producers are trying to capture the new multi-tasking audience, in particular, the teenage generation. “Most teenagers don’t watch TV in a traditional way. They will have the TV on in the background whilst using their laptops to chat with friends on facebook or MSN Messenger”. But video on demand would not be good news for everyone as “when they are able to offer a reliable video-on demand service, it could be the end for bricks-and-mortar video rental shops”.

This information made me wonder if VoD was really going to take over from watching TV and Film in traditional ways. With a new report from Forrester Research saying on-demand sales will skyrocket over the next five years and will soon replace pre-packaged viewing (television schedules and DVDs) in the US, it seems likely that the UK will follow this trend with some immediacy. As this looks like the future of television in the UK I decided to conduct my own research into the applications used to create and view streaming video content online. Below is a brief list of some of the applications that I discovered.

  • Streaming media technologies

Adobe Flash
Microsoft Windows Media
QuickTime
ReelTime.com
RealNetworks
RealPlayer
SHOUTcast
Winamp
Philips Media Manager
Unreal Media Server

  • Stream and transport protocols

HTTP
MMS
RTMP
RTP
RTCP
RTSP
RealNetworks RDT
UDP

  • Streaming media content websites

(Users can upload their own videos to these websites)

Dailymotion
Google Video
Joost
YouTube
Veoh

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